This article was originally published by Fast Company. A colleague recently shared an exercise he conducted with his predominantly Gen Z team. He listed every person and event named in the lyrics of Billy Joel’s 1989 hit song “We Didn’t Start the Fire.” He then asked the team to identify recognizable references—which included James Dean, Budapest, and trouble in the Suez. Few team members could do so. My colleague then told the stories behind some of the references—stories they’d never heard before. A lighthearted challenge turned into something…